Track: Decision Technologies and Service Sciences
Minitrack: The Service Oriented Enterprise

There is a need to apply robust research findings in the appropriate management and organizational contexts related to services innovation, quality, architecture, design and delivery, and the resulting customer satisfaction and business value. The goal of this track is to explore the challenges, issues and opportunities related to the innovation-services-based economy - from conceptualization to practical implementation. We are interested in novel approaches to "Services Oriented Enterprise", "On-Demand Computing", "Technical and managerial approaches to service-oriented architecture, infrastructure, business processes, workflows and strategy". SOE/ODC seeks to vitalize organizational effectiveness with services computing ideals, yet many issues and challenges remain under-addressed.

Topics and research areas include, but are not limited to:
* Theories and approaches for integrating and/or sourcing services computing and automated business process management
* Theories, challenges and impacts of service-orientation on enterprises, organizations and individuals
* Theories and approaches for services architecture, infrastructure, processes, workflows
* Service innovation and issues in service design
* Co-production/creation/innovation as driving components of service orientation
* Decision models and decision support systems for service-related management and operations
* Service discovery, modeling, delivery, deployment, maintenance, bundling and marketing
* Services implications to value chains, networks, constellations and shops
* Service-oriented enterprise industry standards and solution stacks
* Service-based grid/utility/autonomic computing infrastructure designs, approaches and implementations
* Service security, privacy and trust
* Ontology, semantic web and business rules for services computing
* Service solution patterns, choreographies, orchestrations and repositories
* Infrastructures, standards and interorganizational practices for federations of service-oriented enterprises
* Managing service networks in the supply chain and procurement management contex
t* Case studies of service-oriented architecture implementation and management
* Design of service blueprints for IT services
* Self-service technologies and management
* Automated service-level agreement negotiation and orchestration
* Collaborative service management in B2B and B2C e-commerce
* B2B and B2C processes for service negotiation, operations, and management

Co-chairs:
Haluk Demirkan (Primary Contact)
Department of Information Systems
W. P. Carey School of Business
Arizona State University
P.O. Box 874606, Tempe , AZ 85287-4606, USA
Phone: +1-480-965-9067
Fax: +480-727-0881
Email: haluk.demirkan@asu.edu

Michael Goul
Department of Information Systems
W. P. Carey School of Business
Arizona State University
P.O. Box 874606, Tempe , AZ 85287-4606, USA
Email: michael.goul@asu.edu

Margaret Mitchell
Vice President, Information Management
American Express
18850 N. 56th Street, Phoenix, AZ, 85054, USA
Email: margaretm2008@gmail.com